About
For the past 14+ years, I’ve worked across a mix of design roles, including the last 7 in senior roles. My experience spans lifestyle, fashion and natural medicine, with work ranging from branding and identity design to campaigns, content and always-on creative, plus a season of leading and mentoring a small team. My style is clean, minimal and intentional. I love building refined brand identities and simple design systems that keep everything cohesive and easy to roll out. Outside of work, I’m a mum, usually in the thick of family life, and I run a small side hustle creating digital templates. When I’m not on a laptop, you’ll find me chasing a good coffee, enjoying a wine, pottering in the garden—or tweaking our home styling for the hundredth time. I’m always open to hearing about new opportunities—if you think I could be a great fit for your brand or team, I’d love to hear from you.